China Trade Information

China has urged its telecom operators set RMB 0.10 as a uniform fee for short messages across the country from January 15, confirming a report carried by state radio Wednesday.

The National Development and Reform Commission (NDRC) and the Ministry of Industry and Information Technology (MIIT) made the announcement in a joint notice published on NDRC’s website.

Currently, China Mobile »”>China Mobile users pay RMB 0.10 to send a text message to users on the China Mobile network but RMB 0.15 will be charged for one message sent to China Unicom users. Telecom operators have been asked to stop charging extra fees and unify the fees.

The two ministries said the new regulation was designed to protect consumers¡¯ rights and create a sound competitive environment and it may benefit smaller operators like China Unicom<762>, who has always been in the weak position when compared to the biggest operator China Mobile<941>.

As for China Mobile, during the first half year, 27% of its total revenue came from value-added services including short messages, ringtones and mobile games.

Tags: China-Mobile, China-Unicom, SMS

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